09: The Latest in Hyperlocal Social Media Strategy with Digital Marketer Mordecai Holtz
Mordecai Holtz is the co-founder and chief digital strategist at Blue Thread Marketing, a boutique agency based in Israel that serves clients across 8 countries, ranging from startups to the City of Jerusalem. Mordecai is also a key opinion leader for Huawei, and a blogger with contributions in Fast Company, Social Media Today, Business 2 Community, and Social Media World. He’s been quoted in Forbes, CMO, Inc. and was interviewed by Dukascopy TV about digital marketing.
He not only walks the walk, but talks the talk at various conferences including Socialbakers Prague 2018, IMEX 2017, TBEX Jerusalem 2017. He is an adviser to Blockchain Israel and has mentored several Jerusalem-based startups.
In this episode we hear how Mordecai runs all social media for a city on his own, on multiple platforms, utilizing the latest in social media geolocation and influencer marketing as well as his current struggle of how to make a good thing even better.
08: Eliminate Negativity From Your Communications for Transformational Positive Results with Mary Shores
Mary shores is an award winning author, speaker and entrepreneur. As the CEO for the collections agency she founded 24 years ago, Mary had an epiphany that developed into the current Conscious Communications system and book, involving eliminating negative words from conversations. This transformed her collections work (as it’s always uncomfortable calling people for money) and now helps individuals utilize this tool to create the life they always wanted.
In this episode we talk about how just researching Mary’s story and system already changed my life and earned me money (a few thousand dollars overnight, to be exact) when I implemented one of her tools. Mary also shares with us a very relatable struggle of reinventing herself and the bumps along the journey to a new personal vs. company branding.
07: Why Being Super Niche is the Key to Success with the Infographic King Brian Wallace
Brian Wallace is the Founder and President of NowSourcing, the #1 infographic agency in the USA and works with a clientele ranging from small businesses to Fortune 500 companies like Adobe, Google and Twitter.
In this episode we talk to Brian about how he was able to take something so super niche – infographics – and explode it to have clients across the spectrum of every industry and business type, as well as his current struggle having just returned from the SXSW conference with an explosion of new business, and not quite enough staff on hand to manage it.
Bonus segment of geek speak and Brian’s predictions for the future state of business over the next 5 years, including AI, chatbots, cryptocurrency, AR/VR and more!
06: Simple Publicity Hacks to Reach your Dreams and Grow your Business with Ashley Crouch
Today we hear about Ashley’s amazing journey from herding chickens out in rural Arkansas to running an international publicity agency out of Malibu, California. Ashley is not only proof that if you dream it, you can live it, but her company, Appleseed Communications helps hundreds of women live their dreams by supercharging their business through publicity, while also supporting female entrepreneurs in developing countries 1:1 for every client helped.
Ashley talks about her struggle with her growing popularity – how can she be available for potential new leads without compromising her time, and maximize the time she does spend on lead generation.
05: Networking His Way to a Stable Passive Income by Age 23 with Eli Hochberg
Eli Hochberg started his first business at 19, and now, at the tender age of 23, he is already on his 3rd successful venture. He is the founder and king of the LinkedIn 30 days movement #30DS and in addition to generating a passive income from his first credit card processing business, Eli now owns a digital marketing consultancy and moonlights as a police chaplain.
In this episode we get to hear the single most important tool Eli used to grow both his first business and his current one, as well as talk about a common entrepreneurial struggle – time management.